Successful award nominations can be a hugely effective PR vehicle, raising the profile of your business and subsequently driving growth in sales. They provide plentiful positive opportunities if utilised properly, and give you a head start on your competitors when it comes down to impressing potential clients. Fine Continue reading creating successful award entries for b2b organisations ... Read more
Whether an established player wanting to promote a new product or boost sales, or a new start-up, tech companies depend upon successful marketing communica Continue reading Successful marketing strategies for tech companies ... Read more
Internal communications are just as important as external communications for any organisation. Your employees are potentially brand ambassadors, representi Continue reading The importance of having an internal communications strategy ... Read more
Source: Unblast Thinking about venturing into the sphere of video marketing? You may be interested in this guest blog from specialists Breadnbeyon Continue reading GUEST BLOG ... Read more
Reddit has developed into the most credible, one-stop-shop for free-flowing information on the internet. It is a veritable banquet of easily accessible kno Continue reading Is Reddit useful for marketing? ... Read more
Think of your social media account as a theatrical performance. It's you representing everything that you have and are. What may seem like an innocuous lit Continue reading The PR theatrics of social media ... Read more
Memes, in their most modern form, are defined as “an image or video that is spread widely on the internet, often altered by internet users for humorous eff Continue reading Say what you meme: How contemporary humour is challenging traditional marketing strategies. ... Read more
Over recent weeks, the nation has been inundated with information: there's been more daily briefings, regulation updates and re-briefings than you can shak Continue reading The importance of clarity in communications ... Read more
It’s a rare window of opportunity: the unpredictable hand of PR fate and timing many of us may only encounter a few times in our careers (sniff). The journa Continue reading It’s all about the PR sell-in ... Read more
If, like many, you’re a fool for a DIY program and the curious but genuine satisfaction that comes watching grey damp walls transform into magnificent magno Continue reading The purpose of repurposing content ... Read more